Renting your Holiday House is never just as simple as uploading your property, taking a few photos and watching the money roll in. We've got some tips to help out!
Target Market
Finding a specific target market can really increase your rental potential. Work out who your property will appeal to and customise your listing to suit their needs.
With that said, make sure you're not alienating other markets when you're creating your listing.
A beachfront property, for example, will be great for the summer, but tell renters why it's also great year-round. Promote activities nearby, for both rain and shine, and the standout features of your property!
Photos
A picture says a thousand words, right?
Photos are an important part of a listing, but sometimes they can be the difference between a booking or two over the holiday season, and a full calendar throughout the year.
The title and main photo is the first thing that holidaymakers will see when they search for a holiday house. Your main photo should be eyecatching and make them want to be there.
Make sure there's good lighting. A bright, sunny day is best for showing off outdoor features. We also recommend hiring a pro photographer if you can - they know what they're doing!
Descriptions
Sweet, they like the photos and have opened your listing. What's next?
Make your property an experience! Show off your strengths, unique selling points, local amenities, and anything else you reckon makes your place the best.
Be specific and into detail about local attractions, most renters won't be familiar with the area so you're the tour guide here. Selling the area is just as important as selling your property.
Pricing
Setting prices is tricky if you're new to the game. How much you think your property is worth might be a bit different from what holidaymakers are willing to fork out.
Have a look at the competition in your area to see what their rates are like. You can change your rates at any time if you reckon they need adjusting. Make sure you take into account how your property stacks up against the ones you're comparing with - they're not all going to be the same.
If you've promoted your property as a luxury stay, make sure your price reflects that. Renters want value for money, but you'd be surprised what people will pay if you're offering something really special.